It's only fitting that the first piece of Indian work to ever win a Grand Prix in Cannes is for work that has been done on one of the biggest Indian brands, The Times Of India. Indian advertising opened its innings at the Cannes Lions 2008 at 10.30 on Monday morning, when the Direct Lions jury pronounced JWT’s Lead India campaign the Grand Prix winner.
As for my opinion this is the due recognition that the campaign deserved..
U can see the anthem video of the campaign here:-
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